Supporting your digital strategy

Comprehensive support

Cyllene offers support for your webmarketing strategy.

From exploration to conversion : Our comprehensive support in the acquisition tunnel.

From exploration to conversion, our expertise is deployed throughout the acquisition tunnel. Through an effective social media strategy, we guide you in generating qualified leads, ensuring that every step of the customer journey is optimized to lead to successful conversion.

Choose the best platforms for your project.

Our approach combines expertise in content marketing, e-reputation management, social media strategy, webmarketing training and personalized support to help you identify the channels best suited to your objectives. With us, you benefit from a comprehensive digital strategy, tailor-made to maximize your online visibility and success.

Optimize your paid social ads campaigns.

We implement the optimal strategy to achieve your social media campaign objectives. In-depth analysis and constant fine-tuning to maximize your return on investment. Thanks to our expertise, every penny invested in your ads is put to maximum use, ensuring increased visibility, a targeted audience and impactful results.

Analysis of results and recommendations.

Our results analysis and recommendations are the foundation of your success. By carefully scrutinizing the data, we identify opportunities for improvement and adapt your strategy accordingly. With accurate information and strategic advice, we help you make informed decisions to achieve outstanding performance.

Application Mobile

Créez une expérience mobile immersive pour vos utilisateurs

Optez pour une approche produit centrée sur l’utilisateur et orientée business. À une époque où les smartphones dominent le quotidien de vos clients, l’expérience mobile devient un élément clé pour engager et fidéliser votre audience. Une application bien conçue transforme la manière dont vos utilisateurs interagissent avec votre marque, offrant des fonctionnalités personnalisées et une accessibilité instantanée.

Des applications sur mesure pour répondre à vos besoins spécifiques

Avec l’offre Application Mobile de Cyllene, nous vous accompagnons dans la création d’une application parfaitement adaptée à vos besoins et à vos objectifs. Qu’il s’agisse de développement natif (iOS & Android) ou cross-platform (Flutter et React Native), nos experts techniques sont là pour concrétiser votre vision, que ce soit pour une application e-commerce, un service métier interne, une plateforme de divertissement, ou bien plus encore.

Nos solutions pour une application mobile performante :

• Accès direct au contenu : Offrez à vos utilisateurs un accès instantané à vos services sans passer par un navigateur, grâce à une application dédiée.


• Fonctionnalités sur-mesure : Intégrez des fonctionnalités spécifiques à votre activité pour créer une expérience unique et personnalisée.


• Engagement utilisateur renforcé : Maintenez un contact direct avec vos utilisateurs via des notifications instantanées, pour une interaction continue et enrichie.


• Interface optimisée pour le mobile : Garantissez une expérience utilisateur fluide et agréable grâce à une interface parfaitement adaptée aux appareils mobiles.

Découvrez-en plus sur notre expertise appli mobile et confiez-nous la création de votre application, pour transformer la relation avec vos utilisateurs, en une expérience numérique sur-mesure.

Sites web & e-commerce

Offrez une expérience en ligne sur-mesure à vos clients

Faites vivre ou revivre votre visibilité Online ! Notre équipe d’experts pluridisciplinaires vous accompagne dans la conception, la création et le développement de votre projet web. Ensemble, nous imaginons des solutions digitales sur-mesure qui répondent aux enjeux spécifiques de votre marque.

Que ce soit pour un site vitrine ou une plateforme e-commerce complète, nous mettons à votre disposition notre expertise en stratégie, UX, design, contenu, production, hébergement et webmarketing pour créer une expérience utilisateur fluide, intuitive et performante.

Une expertise e-commerce complète et intégrée

Aujourd’hui, l’Expérience Client est un levier essentiel pour construire et développer votre E-Business. Du premier contact avec le client à sa fidélisation, chaque étape du parcours utilisateur est optimisée pour maximiser la valeur de chaque interaction. Nous travaillons sur l’ensemble des chaînes de valeur d’un cycle d’achat, en intégrant les meilleures pratiques e-commerce et une connaissance approfondie de vos clients.

Avec l’offre E-commerce de Cyllene, nous vous accompagnons de bout en bout pour transformer votre site web en un véritable canal de croissance pour votre marque.

Nos atouts pour votre réussite digitale :

• Expertise multidisciplinaire : Une équipe de spécialistes en création, consulting et technologie au service de votre projet.


• Optimisation de la stratégie digitale : Analyse et exploitation de vos données pour affiner vos décisions stratégiques.


• Parcours client ergonomiques et performants : Des interfaces intuitives pour maximiser les conversions.


• Ciblage efficace : Des solutions pour toucher vos leads les plus pertinents.


• Hébergement performant : Optimisation des performances de chargement de pages pour une expérience utilisateur irréprochable.


• Renforcement de votre image de marque : Positionnez votre marque comme un acteur incontournable du digital.

Confiez-nous la création de votre site web ou e-commerce et faites de votre présence digitale un véritable atout pour votre marque.

UX/UI

Let's work together to create a unique experience for your users.

UX and UI, user experience and user interface.

Our team of Designers gives you support in creating your Digital experience. Placing the user at the center of our thinking allows us to build unique experiences in different digital formats (smartphone, tablet and Desktop, etc.). Following an advanced analysis of user needs and the business challenges, we design your project together in iterative workshops. This joint creation process ensures that your vision and your requirements are integrated in the projects, while respecting the users.

Our team of artistic directors then helps you to add emotion to the digital experience, providing color and visuals to make the user experience a pleasant and memorable one, while respecting your visual identity constraints. Finally, to validate the different design options, we support you in setting up user tests.

SEO/SEA

SEO and SEA, two complementary pillars of a successful digital strategy.

SEO audit: Optimize your web presence.

By carefully evaluating every aspect of your site, we identify opportunities for improvement. Our personalized approach gives you the information and recommendations you need to boost your search engine visibility, attract more qualified visitors and increase your impact on the web. With our expertise, you can transform your site into a powerful asset for your online success.

SEO copywriting: optimize your content.

Our copywriters create search-engine-optimized content that informs and engages your audience. With strategically placed keywords and effective content structure, we help you reach new heights of ranking and visibility. Optimize your content and captivate your audience while increasing your online presence.

SEO optimization: boost your online business.

Our in-depth SEO expertise enables you to increase your website's visibility, attract a wider audience and convert more visitors into customers. Using advanced techniques, we implement a customized strategy to improve your search engine rankings.

Google Ads campaigns: maximize your online visibility.

We design your Google Ads campaigns to boost your online visibility. Using highly targeted paid advertising strategies, we put your company in front of a qualified audience at the precise moment they're looking for your products or services. With meticulous campaign management, relevant keywords and engaging ads, we help you maximize your ROI while attracting new customers and building brand awareness on the web.

Social ads: increase your presence on social networks.

With targeted, creative and engaging advertising, we enable you to reach your target audience at the right time, in the right place, according to your objective. By maximizing your visibility on social platforms, we build brand awareness, increase engagement with your community and help your business grow online.

Programmatics: your ally for a high-performance digital strategy?

With programmatic advertising, we offer you tailor-made support for your online advertising. It's based on user behavior, offering an automated approach to media buying. This means you can deliver the perfect message, at the right time, on the right platform, to the right audience, all without blowing your advertising budget.

Analysis of your SEO SEA strategies.

We study every detail, identifying opportunities for improvement, necessary adjustments, and avenues for optimizing your campaigns. Thanks to our expertise, you can maximize your visibility, reduce unnecessary costs and achieve concrete results.

Social Media

We optimize your social networks.

Let our experts optimize your social networks! We personalize your online presence to reflect your brand identity, target your ideal audience, and create original, impactful content to increase your community's engagement.

With professional social network optimization, you can build a strong community, increase brand awareness and drive business growth - all efficiently and strategically.

Entrust us with the organic communication of your Instagram, Facebook, Tiktok, Linkedin and Pinterest accounts, so you can exploit the full potential of each platform.

Creation of social media content.

Our expertise in creating content for social media is the key to your online success. Whether it's eye-catching posts, captivating visuals or engaging videos, we tailor content for your brand. With your target audience and objectives in mind, we create messages that attract attention, strengthen your online presence and encourage interaction. With our creative team, you're assured of high-quality social media content that stands out and moves your business forward in the ever-changing digital world.

Our social media training courses.

Our webmarketing training courses are designed to arm you with all the skills you need to succeed in the world of social media. Whether you're new or experienced, our experts will guide you through the latest trends, best practices and proven strategies to maximize your online presence. You'll learn how to create engaging content, effectively manage your advertising campaigns and develop a social media strategy aligned with your business objectives.

Emailing/ Routing

Integrate emailing into your digital strategy to reach a wider audience and effectively engage your prospects.

Boost your business performance.

Our targeted, personalized approach enables you to maximize audience engagement, increase conversions and optimize retention. With carefully crafted campaigns, we turn every e-mail into a growth opportunity for your business.

We analyze your development objectives and determine the best growth levers and acquisition strategy to achieve them.

Whether your aim is to increase traffic, boost sales or optimize acquisition costs, our experts can help you generate leads.

Dematerialize and optimize your business processes !

In a tense economic climate, the dematerialization of business processes is attracting more and more companies, who see it as an opportunity to increase efficiency and agility.

With Cyllene's BPM (Business Process Management) offering, we support you from start to finish in modeling and optimizing your business processes, automating day-to-day tasks to improve your performance and quality of service.

Analysis of your data and understanding of your challenges, ... We offer you a tailor-made solution to make your processes run more smoothly, and give you a complete overview of how they work (processing time, data volume, number of errors, etc.) so you can anticipate any malfunctions.

Support from start to finish

Adapted to all business specifications :

• HR (annual appraisal interview, CP request, integration of a new employee)


• Accounting (supplier invoicing, purchase requisitions, expense reports)


• Quality (quality control processes, non-conformity monitoring, audits)


• Production (article creation, production follow-up)


• Finance (contract management, amendments)


• Customer service (dispute management, price requests, quotations, etc.)

Your benefits :

• Get total visibility of your business and exchanges within your company


• Gain agility with one single application to manage all your business processes


• Model your business processes graphically and manage your exchanges in real time


• Track your company's overall performance using defined performance indicators


• Reduce processing times and speed up decision-making

Analysis and understanding of your challenges :

Our BPM experts carry out an in-depth analysis of your needs to determine the best approach to follow and achieve your objectives.

• Diagnosing your organization


• Identification and selection of priority business processes

Solution implementation and configuration

Once the process has been modeled, our experts integrate it into your information system.

• Process implementation


• Creation of user interfaces


• Information system integration


• Construction des rapports de pilotage et reporting

Oversight and skills transfer

Our team ensures that the process runs smoothly and anticipates any malfunctions.

• Functional acceptance and integration testing


• End-to-end test automation


• Skills transfer to customer teams

Process optimization

By exploiting monitoring data, we offer you a continuous improvement approach to optimize your organization.

• Analysis of monitoring data and other indicators


• Evolution of defined processes


• Upgrade maintenance and user support

Application hosting

Our hosting solutions enable you to create a tailor-made, dedicated information system. Guaranteeing a high level of security, these architectures are also fully interconnectable and allow hybridization with the Public Cloud. Cyllene's datacenters, located in France on several fully-owned sites, support resilient and scalable solutions, providing the ideal environment for any digital ecosystem.

Mapping and modeling your processes

Our teams map your processes to obtain an exhaustive view of how your company operates, and then focus on building the new process.

• Preliminary studies of the existing situation and scoping


• Definition of business rules