Cyllene Newsletter - First Quarter 2022

Here we are, already at the end of March, and despite the hope linked to the departure of this viral friend who has kept us so busy over the last few years, morale is still not high, with the skies darkening in the east. The world seems to be struggling to shake off its gloom, with talk of stress, psychological support, burn-out, everything is anxiety-provoking without anyone being able to say what ailment they're really suffering from... We're healthy, fed, housed and entertained. Is it reasonable to complain when you compare our daily lives to those of a Ukrainian?

The power of search: How to make Google your best friend?

Google, c’est 80 000 requêtes sur son moteur de recherche chaque seconde, soit 6,9 milliards par jour. Vous l’aurez compris, le SEARCH représente un vaste terrain de jeu pour les marques, peu importe le secteur !

I – Qu’est-ce que le SEARCH ?

II – Enjeux et bénéfices

III – L’intention de recherche

IV – Pensez à diversifier vos contenus

V – Synergie SEO/SEA

VI – Conclusion et Checklist pour une stratégie SEARCH réussie

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